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25 Apr
2018

The State of Digital Marketing 2018

  • April 25, 2018
  • admin

In an increasingly high-tech world in which artificial intelligence (AI) and machine learning are rapidly accelerating our understanding of customers and paving innovative pathways to reaching them more intuitively, digital marketers have to ask themselves a logical question: Are the robots coming for my job too? No, not yet. Those tasked with reaching more eyeballs..

25 Apr
2018

The Ultimate Guide to Digital Marketing Tools that Won’t Cost a Cent

  • April 25, 2018
  • admin

From professionally produced marketing videos to influencer campaigns and automation software, staying within your digital marketing budget while still driving growth is easier said than done. While some pieces of your marketing strategy aren’t exactly cost flexible, there are plenty of helpful free resources that digital marketers and small business owners can use to craft, launch, and..

25 Apr
2018

How to Create More Effective Content When Resources Are Thin

  • April 25, 2018
  • admin

The power of content marketing to achieve marketing goals can become a sort of catch-22 for small to mid-sized businesses, startups, and any organization that doesn’t boast a six-figure content budget. Because it’s so effective – pretty much every high performing business is using content, with 91 percent of B2B organizations and 86 percent of B2C brands using it..

21 Jan
2018

72 Must-Have Features for E-Commerce Websites [Infographic]

  • January 21, 2018
  • admin

by Laura Forer Whether you’re just starting an e-commerce website or you’ve had yours up for a while and want to look at it with fresh eyes, today’s infographic by WebAlive offers a helpful guide. The website design and development company has put together a list of 72 features you may want to consider for your site. Some, such as..

21 Jan
2018

Fashion Brand JIGSAW Praises Immigration in Brexit-Divided Britain

  • January 21, 2018
  • admin

British fashion brand Jigsaw is best-known as a favorite of upscale, posh customers like the Duchess of Cambridge. But in a country still deeply riven by Brexit, the brand is taking a strongly pro-diversity, pro-immigration stance in a new campaign that includes a takeover of London’s Oxford Circus tube station. Jigsaw’s Autumn/Winter campaign features the..